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Jimmy Fallon on the Future of His Show and Super Marketing

Summary by Forbes Georgia
David Holloway/Getty Images During his 11 years as host of The Tonight Show, Jimmy Fallon has always been a machine of ideas—constantly coming up with new comedy segments, new products, and even entirely new programs. He once pitched NBC a drama about a murderous priest who confesses his sins and thereby saves his soul from sin. “They didn’t like it,” Fallon says with a characteristic chuckle. “It was a departure from the norm for me, but trying…
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David Holloway/Getty Images During his 11 years as host of The Tonight Show, Jimmy Fallon has always been a machine of ideas—constantly coming up with new comedy segments, new products, and even entirely new programs. He once pitched NBC a drama about a murderous priest who confesses his sins and thereby saves his soul from sin. “They didn’t like it,” Fallon says with a characteristic chuckle. “It was a departure from the norm for me, but trying…

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Forbes Georgia broke the news in on Monday, February 16, 2026.
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