US EditionJaguar Land Rover’s CEO Retires Months After Controversial Rebrand
UNITED KINGDOM, JUL 31 – Adrian Mardell led Jaguar Land Rover through a key shift to all-electric vehicles and a major rebrand while achieving the company’s best profit in a decade, the firm said.
- On Thursday, Autocar reported that Jaguar Land Rover CEO Adrian Mardell is stepping down after nearly three years and 35 years with the company.
- Amid a widely derided rebrand, Jaguar ended production of all models in November 2024, and Mardell announced his departure after nearly three years as CEO.
- Jaguar Land Rover posted a pre-tax profit of 2.5 billion, with Defender sales reaching 115,404 units and revenues steady at 29 billion, despite a 1.7 percent decline in the final quarter.
- Following the rebrand, JLR announced plans to reduce around 1.5% of its UK management jobs, as part of a voluntary redundancy program in the UK.
- His successor will be announced in due course, as the all-electric Range Rover set to launch later this year has been delayed until next year, Autocar reported.
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Adrian Mardell leaves office after 35 years in the company, leaving his successor a complex mission: to guide Jaguar in his electrical transformation
The CEO of the crisis-ridden car manufacturer Jaguar Land Rover, Adrian Mardell, surprisingly quits after three years as CEO. Last year, a Jaguar commercial made fun of him.
·Dortmund, Germany
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Coverage Details
Total News Sources28
Leaning Left3Leaning Right9Center1Last UpdatedBias Distribution69% Right
Bias Distribution
- 69% of the sources lean Right
69% Right
L 23%
R 69%
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