Jack Daniel's Maker Brown-Forman Sees Sales Fall as Trump Trade Conflicts Weigh on Spirits Producers
- Brown-Forman, the maker of Jack Daniel’s, reported a 5% net sales decline in fiscal 2025 amid challenging trade conflicts and consumer spending conditions.
- The sales drop followed a 50% tariff hike on steel and aluminum imports by President Trump on Wednesday, intensifying market uncertainty and tariffs' impact on global spirits makers.
- Brown-Forman’s net income plunged 45% in Q4 ended April 30, with whiskey product sales flat, while American spirits largely remain off Canadian shelves due to ongoing trade tensions.
- CEO Lawson Whiting called fiscal 2025 ‘a year unlike any other’ with consumers buying smaller sizes amid a ‘pinched’ wallet, and CFO Cunningham highlighted the volatility and unpredictability caused by tariffs.
- Brown-Forman plans cost cuts, workforce reductions, and will launch Jack Daniel’s Tennessee Blackberry this summer, while spirits leaders urge zero-for-zero tariff talks to ease sustained market uncertainty.
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The whiskey producer Jack Daniels Tennessee Whiskey, Brown-Forman, recorded a drop in sales due to the difficult market conditions generated by global trade conflicts and contractions in...
·Milan, Italy
Read Full ArticleJack Daniel's maker Brown-Forman sees sales fall as Trump trade conflicts weigh on spirits producers
LOUISVILLE, Ky. (AP) — Brown-Forman Corp. reported weaker sales Thursday as the maker of Jack Daniel’s Tennessee Whiskey confronts challenging market conditions amid global trade conflicts and pinched consumer spending. The Louisville, Kentucky-based spirits giant said its full-year net sales of nearly $4 billion were down 5% from a year ago, and fell 7% in in the fourth quarter. Net income was down 15% for the full fiscal year and plunged 45% i…
·Albuquerque, United States
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Leaning Left5Leaning Right3Center10Last UpdatedBias Distribution56% Center
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