US EditionJack Daniel’s maker scraps DEI policies after threat of ‘anti-woke’ boycott
- The whiskey brand faced backlash in April 2023 over a 2021 ad campaign featuring drag queens, resulting in calls for boycotts.
- Starbuck claimed credit for the company's decision, suggesting they were alerted by examining employee LinkedIn pages.
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In an email made public on Thursday, the whiskey maker said it would revisit its diversity, equity, and inclusion initiatives.
·Paris, France
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Jack Daniel's renounces 'woke' agenda, latest iconic US brand to 'bring sanity back' to business
Jack Daniel's has taken a stiff shot of "sanity," warrior-against-woke Robby Starbuck claimed on Wednesday night – after telling Fox News Digital he had his sights set on another iconic American brand. "Big news," the movie-making activist posted on X. "The next company we were set to expose was @JackDaniels."Brown-Forman, the parent company of the Tennessee distiller, "preemptively announced," Starbuck wrote, that it was renouncing a series of …
·New York, United States
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Total News Sources8
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