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Iowa State Athletes Can't Gamble—But They Can Promote Casinos Now

Summary by Heartland College Sports
In a bold move that merges athletics, community, and NIL innovation, Iowa State University’s athletics department and the We Will Collective have announced a landmark partnership with Elite Casino Resorts. The deal includes a significant contribution to We Will and opens NIL opportunities for select Cyclone student-athletes to appear at Elite’s Iowa casino resorts and in promotional content for the resort group.   This partnership spans all of …
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Heartland College Sports broke the news in on Wednesday, June 18, 2025.
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