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INTERSPORT Kicks Off Football-Focused Store Concept In Greece - Retail News And Events

Summary by 365 RETAIL | eCommerce and Social Retail News and Updates

INTERSPORT has formally introduced a new football specialist store format, reinforcing its strategy of delivering personalised, hyperlocal retail experiences tailored to consumer needs across its 42 global markets. The inaugural store opened on 27 March in Athens, operated by INTERSPORT Greece. Spanning 1,200 square metres, the space is designed as both an immersive retail environment and a local community hub for football fans. The store includ…

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Intersport launches specialist football store format - InternetRetailing

Intersport has introduced a new football specialist store concept, as it pursues a personalised and hyperlocal approach to match the needs of consumers in its 42 markets. The first of these football focused stores opened in Athens on 27 March, as Intersport Greece introduced its new 1,200 square metre football store. Designed as an immersive experience and community hub for local football fans, the store includes features such as an indoor footb…

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