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Instacart helps US CPG brands create seamless in-store and online campaigns with AI-powered 'smart carts' - InternetRetailing

Summary by Internet Retailing
US grocery technology company Instacart is allowing 7000 CPG brands to create seamless in-store and online digital ad campaigns as it adds access to advertising on its Caper Carts – AI-powered smart shopping trolleys. Beginning in this month (April 2025), new and existing shoppable display campaigns will seamlessly extend across the Instacart Marketplace and in-store on the Caper Cart digital screens with no additional work required from brand p…
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Instacart helps US CPG brands create seamless in-store and online campaigns with AI-powered 'smart carts' - InternetRetailing

US grocery technology company Instacart is allowing 7000 CPG brands to create seamless in-store and online digital ad campaigns as it adds access to advertising on its Caper Carts – AI-powered smart shopping trolleys. Beginning in this month (April 2025), new and existing shoppable display campaigns will seamlessly extend across the Instacart Marketplace and in-store on the Caper Cart digital screens with no additional work required from brand p…

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Internet Retailing broke the news in on Tuesday, April 1, 2025.
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