Published • loading... • Updated
LVMH Touts ‘Special Bond’ with China as ‘Subdued’ Backdrop Weighs on Sales
The three-day program showcases 15 maisons and 23 first-time venues as LVMH seeks to reinforce China ties amid sluggish demand.
- On Thursday, French luxury giant LVMH Group launched its global Les Journées Particulières open-house event in Shanghai, with founder Antoine Arnault hailing a "special bond" with Chinese customers at a concurrent Paris launch.
- This year marks the 25th anniversary of China joining the World Trade Organization, a milestone LVMH Greater China group president Andrew Wu noted underscored the luxury industry's long ties with the region spanning more than 160 years.
- Taking over two historic villas at Zhangyuan, the event showcases 15 maisons including Louis Vuitton and Berluti; public workshops span 71 venues across 13 countries throughout the three-day weekend.
- Titled "At the Source of Dreams," the program invites visitors to explore the origins of the group's maisons, aiming to bolster engagement amid sluggish demand in the Shanghai region.
- Nine additional artisans will be honored in Paris today, joining the group's community of 90 Chinese Virtuosos, underscoring LVMH's commitment to shared creativity between France and China.
Insights by Ground AI
11 Articles
11 Articles
ledauphine.com+6 Reposted by 6 other sources
The luxury industry made in France needs the French and France to continue its development. It opens its doors to them from this Friday and all the weekend to remind it. And, why not, to inspire vocations...
While sales of brands like Louis Vuitton face difficulties, Antoine Arnault defends the future of the sector and highlights the impact of creative change on Dior.
·Mexico City, Mexico
Read Full Article
LVMH touts ‘special bond’ with China as ‘subdued’ backdrop weighs on sales
French luxury giant LVMH Group kicked off a global open-house event showcasing its craftsmanship in Shanghai on Thursday, as the event’s founder Antoine Arnault hailed a “special bond” with Chinese customers at a launch event in Paris. It came as the group faced pressure from sluggish demand in…
Coverage Details
Total News Sources11
Leaning Left0Leaning Right0Center3Last UpdatedBias Distribution100% Center
Bias Distribution
- 100% of the sources are Center
100% Center
C 100%
Factuality
To view factuality data please Upgrade to Premium
