India's Festive Shopping About to Change as Robots Lend Helping Hand

Festive Shopping Set to Become More AI-led, Last-minute as Consumer Budgets Rise: Report

Get latest articles and stories on Business at LatestLY. India’s festive shopping season is expected to see brands adapt to increasingly AI-led discovery and a shorter purchase window, as consumers show higher spending intent while relying more on digital reviews, search and personalised recommendations, according to a report by InMobi. Business News | Festive Shopping Set to Become More AI-led, Last-minute as Consumer Budgets Rise: Report.

India's festive shopping about to change as robots lend helping hand

This year's festive shopping in India is gearing up for a transformation as AI tools take center stage. With many intending to spend above ₹10,000, buyers are leaning towards premium purchases. Millennials exhibit a stronger affinity for AI recommendations than GenZ shoppers. In addition, Tier 2 city consumers are emerging as an essential demographic with robust budgets, with apparel and footwear forecasted as the top purchases during this festi…

27% of festive shoppers cite brand trust as key purchase factor: Report

Four in five shoppers are actively seeking AI-powered shopping assistants to guide their festive purchases, while three in five plan to spend more than Rs 10,000 this festive season, according to InMobi Advertising’s annual report, ‘The Marketer’s Guide to India’s Festive Season 2026.’ The report found that AI is increasingly influencing how consumers discover, evaluate, and decide on festive purchases. Smart search suggestions are being used by…

India festive shopping trends 2026

77% of Indian consumers have increased their festive shopping budgets, with 3 in 5 shoppers planning to spend over ₹10,000 60% of consumers plan to make purchases within a month before the festivals, with 29% shopping just one week or less before they begin. 22% of Android users plan to spend between ₹25,000 and ₹50,000 […] The post 77% of Indian consumers have increased festive budgets; millennials lead Gen Z in AI adoption: InMobi Advertising …