IBC Pulls in 41,200 Attendees, Down From 2025

IBC pulls in 41,200 attendees, down from 2025

(Photo by Emre Gokceoglu) The International Broadcasting Convention (IBC) wrapped its annual conference in Amsterdam this week, with more than 1,300 exhibitors showing off their latest products and services tailored to the industry. But, like other broadcast-focused events, IBC suffered from a downturn in attendance as executives prioritize their limited attendance to investor conferences and others focused on emergent platforms like connected t…

IBC2026 Attracted 41,225 Attendees from 170 Countries

Attendance was down about 6% from last year while first-time exhibitors increased by 36%, with 256 companies making their IBC debut

Over 41,000 attend IBC 2026

IBC 2026 brought the global media, entertainment and technology community together for four days of business, innovation and collaboration at the RAI Amsterdam – welcoming 41,225 attendees – including Advanced-Television – from 170 countries and more than 1,300 exhibitors. “IBC’s superpower is the power to convene our industry,” commented Mike Crimp, CEO of IBC. “Our […]

IBC2026 Saw 36% Increase in First-Time Vendors, 6% Drop in Attendees

IBC2026, the global media, entertainment and technology confab held in Amsterdam, Sept. 15 reported 41,225 attendees from 170 countries and more than 1,300 exhibitors through the four-day event ended Sept. 14. While the number of vendors was unchanged, paid attendance dropped more than 6% from 43,858 in 2025. First-time exhibitors were up by more than … Continue reading "IBC2026 Saw 36% Increase in First-Time Vendors, 6% Drop in Attendees" The p…

IBC2026 draws over 41,000 attendees to Amsterdam

The trade show welcomed 41,225 attendees from 170 countries and more than 1,300 exhibitors at the RAI Amsterdam, with first-time exhibitors up 36 per cent on the previous year