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rd.nlGerman fashion house Hugo Boss plans to raise prices globally, partly to offset the impact of US import tariffs. China is exempt from the price increases. In the Asian country, the publicly traded company is struggling with weaker consumer demand.
Hugo Boss plans to increase his prices worldwide, in an attempt to cushion the impact of the highest tariffs in the United States. The company detailed that the adjustments will come in the next collections of spring 2026. In a telephone conference, the financial director of the German fashion house, Yves Müller, indicated that China, where Hugo Boss faces a particularly low demand, is excluded from the increases. We are focusing on an excellent…
Despite the increase of 1% in sales in the second quarter of the year, the German company wants to be cautious in the approach to uncertainty in the luxury market.
The company will introduce moderate price adjustments with the upcoming collections of spring 2026, as announced by the financial director, Yves Müller
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