Huddersfield Town Rename John Smith's Stadium with Five-Year Rights Deal Agreed

The John Smith's Stadium has become the Accu Stadium as Huddersfield firm secures naming rights - Huddersfield Hub

The John Smith’s Stadium has become the Accu Stadium with immediate effect – with many more changes promised ahead of the 2025-26 season. Huddersfield-based global components supplier Accu has signed a five-year deal for stadium naming rights. The Brockholes-based company has replaced brewer Heineken, owner of the John Smith’s brand, which has sponsored the stadium since 2012. Heineken agreed to step down a year early from its current contract t…

Huddersfield Town rename John Smith's Stadium with five-year rights deal agreed

Huddersfield Town have signed a “record-breaking” multi-year sponsorship deal

Huddersfield Town announce new name of their stadium for the next five seasons

Huddersfield Town announce a new name of their stadium for the next five seasons, with Accu taking over from John Smith’s. The Terriers has partnered with Accu, a Huddersfield-based e-commerce company founded in 2012, for a record-breaking, five-year stadium naming rights deal, effective immediately. The League One club’s home will now be called Accu Stadium until at least 2030, with plenty of their fanbase giving their thoughts on it. Introduc…