How virtual card numbers can add security to the Gen Z shopping experience

How virtual card numbers can add security to the Gen Z shopping experience

Kar-Tr/Getty ImagesBy Tom Poole, senior vice president, emerging payments at Capital OneShopping has never just been about transactions, especially for Gen Z. Today, younger spenders choose to shop as a form of identity, culture, and expression. As Gen Z now commands $360 billion in spending power, their preferences aren't just causing a shift — they're helping to reshape the modern retail experience.This evolution, however, does come with its f…