US EditionHow to successfully leverage email as a channel for a GTM
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How to successfully leverage email as a channel for a GTM
Note: This article has been written with a focus on selling software, however, many of the strategies will still be applicable for a variety of industries. You have decided that one of the channels you will be using for your GTM strategy is email, now what? With the high volume of emails your audience is receiving each day, ensure you are optimising your email strategy to stand out and not get lost in an inbox with 1000 unread messages. Before y…
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