US EditionHow to Apply Narrative Intelligence: 7 Use Cases
Summary by Michael Brito - Building Brands Online
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How to Apply Narrative Intelligence: 7 Use Cases
Narrative intelligenceNarrative Intelligence Isn’t Just for Storytelling. It’s a Crisis Radar. is no longer optional. It’s how brands protect reputations, shape conversations, and stay relevant in a volatile information environment. It works two ways. Reactively, it flags risks before they snowball into crises. Proactively, it helps you find cultural openings and steer narratives to your advantage. Both are critical. You need to know what people…
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