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How Sprite surpassed Pepsi by living and breathing pop culture

Summary by fooddive.com
The Coca-Cola brand, which relaunched its “Obey Your Thirst” platform last year, recently became the No. 3 carbonated soft drink in the U.S.
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thehustle.cothehustle.co

How Sprite overtook Pepsi as America’s No. 3 soda

How Sprite’s throwback marketing overtook Pepsi as the third most popular soda in the US.

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fooddive.comfooddive.com

How Sprite surpassed Pepsi by living and breathing pop culture

The Coca-Cola brand, which relaunched its “Obey Your Thirst” platform last year, recently became the No. 3 carbonated soft drink in the U.S.

Read Full Article
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fooddive.com broke the news in on Wednesday, May 7, 2025.
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