US EditionHow small businesses are shaping the future of sustainable innovation
- In 2019, Phantila Phataraprasit and a partner founded Sabai Design in the U.S. to offer sustainable furniture using natural and recycled materials.
- They started Sabai Design after noticing growing demand for sustainable furniture but few options that fit their generation's lifestyle constraints.
- Sabai Design products use coconut fibers, natural rubber, and recycled materials, and the company encourages repairs and offers replacement parts to extend furniture life.
- According to PricewaterhouseCoopers and Shopify, 43% of shoppers favor sustainable brands and many consumers pay more for eco-friendly products, indicating a market shift.
- This trend suggests that sustainable small businesses like Sabai Design may reduce environmental impact while accessing a premium consumer segment committed to long-term values.
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Helena Independent Record+33 Reposted by 33 other sources
How small businesses are shaping the future of sustainable innovation
Shopify reports small businesses are driving sustainable innovation, overcoming challenges to meet consumer demand for eco-friendly products.
·Helena, United States
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Total News Sources37
Leaning Left4Leaning Right1Center32Last UpdatedBias Distribution86% Center
Bias Distribution
- 86% of the sources are Center
86% Center
11%
C 86%
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