US EditionHow Once-Hot Prime Hydration Flatlined - The Robin Report
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How Once-Hot Prime Hydration Flatlined - The Robin Report
Prime sprinted into more than 90,000 retail locations worldwide—without first validating real, sustained consumer demand. That’s a risky formula. Shelf space comes at a premium. Slotting fees, return logistics, and strained retailer relationships can rapidly erode profitability when product velocity stalls. And that’s exactly what happened.
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