Helen Mirren Opens Stella McCartney’s Activist, Cruelty-Free Paris Runway
The Spring/Summer 2026 collection is 98% sustainable and 100% cruelty-free, promoting environmental and animal welfare through innovative materials, Stella McCartney said.
- On September 30, 2025, Stella McCartney debuted her Spring/Summer 2026 collection at Paris Fashion Week inside the Centre Pompidou, where Helen Mirren inaugurated the event by reciting The Beatles' "Come Together."
- McCartney framed the collection around themes of humanity, animals, and the planet, influenced by current events including the war in Gaza and a desire for unity reflected in the chosen peace anthem.
- The collection was composed of 98% sustainable and entirely cruelty-free materials, featuring pioneering developments like FEVVERS, a feather substitute derived from plants, and PURE.TECH, a fabric designed to capture airborne pollutants.
- McCartney emphasized the importance of uniting all people and living beings on our planet, highlighting her skill in blending dramatic presentation with a strong ethical message after twenty years of championing sustainable fashion.
- This presentation reinforced McCartney's unique position in fashion by combining activism with desirability, signaling opportunities for the luxury sector amid challenges like global economic uncertainty and shifting consumer demands.
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Stella McCartney showed a summer collection packed with cocktail dresses in new, feathery materials, further expanding the range of textures used by her label, known for an ecological bent. "This collection was about coming together, bringing together handwork, craft, bringing together different innovations," McCartney told Reuters after the show. The show kicked off with actor Helen Mirren stepping out of the front row to read the lyrics of the…
At Paris Fashion Week, Stella McCartney's activist, cruelty-free Paris runway
Designer Stella McCartney fused sustainability with spectacle, unveiling a 98 per cent eco-conscious collection that introduced world-first fabric innovations — and a rallying cry for humanity, animals and the planet.


Stars align for Louis Vuitton, Stella McCartney at Paris Fashion Week
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