Hawai‘i’s Social Media Stars - Hawaii Business Magazine

Hawai‘i’s Social Media Stars - Hawaii Business Magazine

The term influencer was only added to the Merriam-Webster Dictionary in 2019, but today it refers to the millions of people whose words and images on social media carry clout with their followers. We’re not talking about athletes, actors or politicians whose fame generates millions of social media followers on their names alone. Influencers used social media to become well known and influential. A growing number make social media their full-time…