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Hawaiian Shirt: the Flamboyant Return of Exoticism

Summary by L'Opinion
Popularized by Elvis Presley in Blue Hawaii, by Sean Connery in James Bond and sanctuarized by Tom Selleck in Magnum, the tropical print shirt has long played on the yarn of the kitsch. But now the fashion has taken hold of this visual DNA to make it a material for reinvention.
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Popularized by Elvis Presley in Blue Hawaii, by Sean Connery in James Bond and sanctuarized by Tom Selleck in Magnum, the tropical print shirt has long played on the yarn of the kitsch. But now the fashion has taken hold of this visual DNA to make it a material for reinvention.

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L'Opinion broke the news in on Monday, July 21, 2025.
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