Harley-Davidson Returns to Summerfest, Makes Changes to Homecoming

Harley-Davidson returns to Summerfest, sponsors July 4 fireworks

After 35 years, Harley-Davidson renews its Summerfest partnership with a multi-year agreement that includes sponsoring the lakefront July 4 celebration

Harley-Davidson becomes official Summerfest sponsor, shifts Homecoming to anniversary celebrations

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Harley-Davidson confirms end of annual Milwaukee Homecoming Festival

The Harley-Davidson Homecoming Festival is coming to an end after a three-year run.The event, known as "a celebration of music and moto-culture," drew tens of thousands of people to Veterans Park during its tenure, featuring chart-topping artists like Green Day, Foo Fighters, Red Hot Chili Peppers, Machine Gun Kelly, Jelly Roll, and Chris Stapleton.Its peak turnout was in 2023 at over 130,000 attendees, but attendance dropped steadily in the yea…

Harley-Davidson returns to Summerfest, makes changes to Homecoming

Summerfest, H-D reveal new partnership; annual Homecoming event ends

Milwaukee World Festival, Inc. (MWF) and Harley‑Davidson (H-D) announced on Tuesday, Feb. 24, a new multi-year partnership.

Upcoming LiveWire Honcho is trying to electrify Americana, but is it too late?

It’s been a minute since Harley-Davidson's electric offshoot LiveWire unveiled two new concept motorcycles at the company’s Homecoming festival in Milwaukee. Well, the street model of the two, the Honcho, looks all ready now and is currently in its pre-release phase. And here’s why it might just be the redemption for the brand.Continue ReadingCategory: Motorcycles, TransportTags: livewire, Harley Davidson, Harley, Electric Motorcycles, America