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Gucci to Zara: Brands ramp up fight against domain 'squatting'
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Gucci to Zara: Brands ramp up fight against domain 'squatting'
Global legal disputes over ‘squatted’ web addresses rose to 6,282 cases last year as big companies, especially fashion brands, are fighting back against counterfeit goods. According to data by Mathys & Squire shared with City AM, disputes over web addresses are up 49 per cent in five years (from 4,204) and 128 per cent in ten years (from 2,754). Fraudsters frequently set up websites with names similar to those of brands to sell counterfeit goods…
·London, United Kingdom
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