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Gucci Stores See Increased Footfall After Demna's Debut • Forbes Georgia

Summary by Forbes Georgia
Gucci has chosen an unusual strategy to stimulate sales after the presentation of the first collection of the new creative director, Demna Gvasalia. In particular, the brand has implemented the approach — “see now, buy now” — which means that products are immediately released for sale in parallel with the fashion house’s show. According to Reuters, this step has already yielded results. According to the media agency, according to data collected …
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Gucci has chosen an unusual strategy to stimulate sales after the presentation of the first collection of the new creative director, Demna Gvasalia. In particular, the brand has implemented the approach — “see now, buy now” — which means that products are immediately released for sale in parallel with the fashion house’s show. According to Reuters, this step has already yielded results. According to the media agency, according to data collected …

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Forbes Georgia broke the news in on Tuesday, October 7, 2025.
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