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Paul Mescal Oozes Sleek Sophistication at Gucci Event in Florence

  • Gucci presented its Cruise 2026 collection on May 15, 2025, at the Gucci Archive within Palazzo Settimanni in Florence, Italy.
  • The event followed the February exit of creative director Sabato De Sarno, with the in-house team designing the collection while awaiting Demna Gvasalia's July debut.
  • The collection embraced a maximalist aesthetic featuring vibrant hues, large-scale faux fur outerwear, elegant slip-style gowns, and sultry designs inspired by Gucci’s archival heritage and its Florentine origins.
  • CEO Stefano Cantino said, "Gucci is Florence and Florence is Gucci," emphasizing the brand's longstanding connection to the city since its 1921 founding.
  • Guests including Paul Mescal, who wore a monochrome outfit, Julia Garner, and Mark Ronson attended, illustrating Gucci's cultural relevance as it transitions creative leadership.
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WWD broke the news in United States on Thursday, May 15, 2025.
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