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GoDaddy Survey Reveals Misspelled Domain Names Turn Consumers Away

Summary by Small Business Trends
A new survey released by GoDaddy reveals that domain names play a critical role in shaping consumer trust and online shopping behavior. The GoDaddy Consumer Pulse survey, conducted in March with 1,500 U.S. consumers, found that 80% of respondents have avoided visiting or purchasing from a website because it had an oddly spelled domain name. This reaction was most prevalent among younger consumers. According to the findings, 85% of Gen Z and 82% …
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Small Business Trends broke the news in on Friday, March 28, 2025.
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