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GlobeScan Insight of the Week

Summary by GlobeScan
With growing interest in plant-based diets, many people are rethinking their eating habits. For the last four years, GlobeScan and EAT, a non-profit dedicated to transforming the global food system, have partnered to track shifting consumer perspectives in the Grains of Truth report series. Our latest report, Grains of Truth 2024, is based on a comprehensive online survey of over 30,000 consumers across 31 markets. The findings show that younger…
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GlobeScan Insight of the Week

With growing interest in plant-based diets, many people are rethinking their eating habits. For the last four years, GlobeScan and EAT, a non-profit dedicated to transforming the global food system, have partnered to track shifting consumer perspectives in the Grains of Truth report series. Our latest report, Grains of Truth 2024, is based on a comprehensive online survey of over 30,000 consumers across 31 markets. The findings show that younger…

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GlobeScan broke the news in on Thursday, February 6, 2025.
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