Gamification: The Future of Multi-Generational Customer Engagement in Banking #CustomerRelationshipManagement #Automations
1 Articles
1 Articles
Gamification: The Future of Multi-Generational Customer Engagement in Banking #CustomerRelationshipManagement #Automations
In a world where digital transformation is reshaping industries, financial institutions are leveraging gamification to enhance Customer Relationship Management (CRM) strategies. Harsh Pachori, a leading researcher in financial technology, explores how gamification principles are revolutionizing banking engagement across different generations. Understanding Generational Preferences in Banking Each generation engages with financial services differ…
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