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From sign to strategy: Sauble Beach looks beyond replacing the sign - Sign Media Canada
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From sign to strategy: Sauble Beach looks beyond replacing the sign - Sign Media Canada
The move comes on the heels of members of the Saugeen First Nation changing the iconic Sauble Beach sign at the end of Main Street to read “Welcome to Saugeen Beach” in July 2025. Photo courtesy Cheree Urscheler via Facebook The South Bruce Peninsula council recently voted to use funds that were meant for a new sign at Sauble Beach to instead create a “distinct and modernized” destination identity for the popular tourist destination. According t…
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