Foreign scholars analyze Japan's "oshikatsu"

Fabio Guigi, Director of the Centre for Japanese Studies at the School of Oriental and African Studies, University of London, and Senior Lecturer in Japanese-related Anthropology at the same institution, discussed "oshikatsu," the practice of supporting one's favourite idol, actor, anime or manga character, or other object of adoration, so much that one wants to recommend it to others, and the changes in Japanese society that this phenomenon hig…