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Ford hikes prices on Mexico-produced models, citing tariffs

  • Ford announced price increases of up to $2,000 on its Maverick, Bronco Sport, and Mustang Mach-E models built in Mexico, effective May 2, 2025.
  • Ford attributed the price increases primarily to $2.5 billion in added expenses caused by the Trump administration’s imposition of a 25% tariff on cars brought in from Mexico and China.
  • The price adjustments reflect usual mid-year updates combined with tariff-related expenses, with larger hikes like $700 for Maverick XLT AWD and $600 for Bronco Sport Heritage series.
  • Ford stated that it has absorbed part of the tariff expenses instead of transferring the full increase to buyers, and it will maintain its employee pricing discount on all impacted models through July 4.
  • Ford's announced price changes and suspended fiscal guidance highlight ongoing tariff pressures that may impact vehicle demand and production in 2025.
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The New Republic broke the news in on Wednesday, May 7, 2025.
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