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FIFA Signs Partnership With Avalanche (AVAX) to Build Its Own Blockchain

  • FIFA announced a partnership with Avalanche on May 22, 2025, to build a specialized Layer 1 blockchain called the FIFA Blockchain for global digital collectibles and Web3 products.
  • This partnership follows FIFA's initial blockchain engagement with Algorand NFTs and reflects the organization's pivot toward Avalanche’s scalable technology to serve over five billion football fans worldwide.
  • Avalanche provides the FIFA Blockchain with high throughput, low latency, fast two-second transaction finality, and minimal fees, ensuring scalable and cost-effective operations for fan engagement.
  • John Nahas, Ava Labs’ chief business officer, described Avalanche as designed for enterprises needing custom, high-performance blockchain solutions, affirming FIFA’s choice as a testament to the platform’s speed, flexibility, and security.
  • The partnership signals continued maturation of blockchain scalability and Web3 adoption in sports, with potential to inspire similar collaborations while FIFA’s full blockchain rollout timeline and future applications remain undisclosed.
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watcher.guru broke the news in on Thursday, May 22, 2025.
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