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FIFA Opens Bidding for 2030 and 2034 World Cup Media Rights Covering US and Puerto Rico
FIFA wants flexible linear and streaming bids as advertisers and media companies chase a World Cup package that drew 13.5 million viewers per match in 2026.
- On Thursday, FIFA launched an invitation to tender for media rights in the United States and Puerto Rico for the 2030 World Cup, with an option to secure the 2034 edition and proposals due by midnight November 19.
- Fox paid $485 million and NBCUniversal $600 million for 2026 rights, establishing a high bar; FIFA Chief Business Officer Romy Gai is prioritizing flexibility to attract both streamers and traditional broadcasters.
- Netflix, YouTube, Apple, and Amazon Prime Video are reportedly evaluating bids, with rights estimates ranging between $1.5 billion and $2 billion based on recent market analysis.
- Potential bidders face logistical concerns for the 2030 and 2034 tournaments hosted outside North America, though Gai dismissed these worries: "I'm sure that we will have every day matches that will be available in the right time zone for the U.S."
- Following the November 19 deadline, a FIFA contingent will visit the United States around Thanksgiving to conduct in-person meetings with media companies before finalizing a media partner selection by year-end.
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FIFA Opens World Cup Bidding For 2030 With Netflix, YouTube Among Suitors
After a record-setting World Cup last summer, FIFA has officially opened the bidding for U.S. rights to the 2030 edition of the men’s soccer tournament. The auction will also include a potential option for 2034, according to press reports Thursday. Thanks in large part to an expanded field and a base in ratings-friendly North America, […]
·Los Angeles, United States
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Channel News AsiaReposted by 
Cyprus Mail
Cyprus MailFIFA opens bidding for 2030 and 2034 World Cup media rights covering US and Puerto Rico
Oct 22 : FIFA launched an invitation to tender on Thursday for media rights in the United States and Puerto Rico for the 2030 World Cup along with an option to secure the 2034 edition.FIFA said in a press release that it is open to "innovative approaches" to reach large audiences and that the bid submission
·Singapore, Singapore
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Coverage Details
Total News Sources12
Leaning Left4Leaning Right1Center4Last UpdatedBias Distribution45% Left, 44% Center
Bias Distribution
- 45% of the sources lean Left, 44% of the sources are Center
45% Left
L 45%
C 44%
11%
Factuality
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