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Federal Bank rolls out catchy anthem in second phase of cybersecurity campaign

Imagine a tune so catchy, it makes cybersecurity tips stick in your mind like your favorite song. That’s exactly what Federal Bank set out to achieve with its new anthem for #TwiceIsWise, the second phase of its nationwide campaign to arm India against digital threats.
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Campaign Brief Asia broke the news in on Thursday, August 14, 2025.
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