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Showmanship Returns at Chanel as Designer Blazy Debuts Under a Sky of Planets

Ayo Edebiri becomes Chanel's first House Ambassador under Matthieu Blazy, linking Hollywood talent with the iconic fashion house during Paris Fashion Week.

  • Ayo Edebiri will attend Matthieu Blazy's Spring/Summer 2026 show at the Grand Palais in Paris on Monday, October 1, as Chanel's new House Ambassador.
  • Blazy was appointed last December to move Chanel beyond the Lagerfeld era and was tasked with modernising while respecting heritage, stemming from mutual admiration between Edebiri and Matthieu Blazy.
  • At Paris Fashion Week, Blazy presented his debut beneath glowing planets at the Grand Palais, blending restrained Chanel codes with menswear and references to Coco Chanel, founder.
  • The industry hopes fresh leadership and faces will lift sales as Chanel, the house reporting profits, faced a 30 percent drop in operating profit in 2024 to $4.48 billion.
  • Blazy is only the fourth creative director in Chanel's history after Coco Chanel, Karl Lagerfeld and Virginie Viard, making his debut a rare leadership transition at the restored Grand Palais, which mobilised 675 tradesmen and craftsmen.
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Showmanship returns at Chanel as designer Blazy debuts under a sky of planets

Chanel has made a dramatic return to showmanship at Paris Fashion Week. New designer Matthieu Blazy opened the season with a cosmic-themed runway, featuring a solar system suspended above.

·United States
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Matthieu Blazy reaches for the stars in Chanel debut

New Chanel designer Matthieu Blazy unveiled his first sumptuous collection on Monday in front of a crowd of admirers and stars sitting beneath giant glowing planets during Paris Fashion Week.

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WWD broke the news in United States on Sunday, October 5, 2025.
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