Ed Sheeran-inspired pop-up activation scheduled for Freedom Day in Cape Town

Ed Sheeran shares visual for ‘Azizam’ from upcoming ‘Play’ album

Ed Sheeran is back with music, releasing his new single “Azizam” in addition to a “Pink Heart” music video for the song. “Azizam” is the lead track from Sheeran’s upcoming  album, Play. The video for “Azizam” — the Persian word for “my dear” — shows Sheeran in a soccer stadium, backstage at The Tonight Show Starring Jimmy Fallon and walking in the rain with a pink balloon. Sheeran said of the visual “We filmed this across USA…and a bit in Ipswic…

Ed Sheeran-inspired pop-up activation scheduled for Freedom Day in Cape Town

As South Africa celebrates Freedom Day on 28 April, music lovers in Cape Town are in for a treat, with Warner Music set to launch an extraordinary live activation inspired by British singer-songwriter Ed Sheeran’s latest single, ‘Azizam’. The event will take place at the V&A Waterfront, a renowned hub for both locals and tourists alike. Part of a wider digital out-of-home (DOOH) campaign that kicked off on 4 April and will run until 4 May, this …