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Early Traction Is Not Product-Market Fit

Summary by Elevate Ventures
Early users can be exciting, but they’re not always a sign you’ve found product-market fit. One of the most common Go-To-Market missteps for founders is mistaking polite interest or pilot programs for true, repeatable value. At the Elevate Ventures Go-To-Market Summit, several speakers tackled this head-on, offering a reality check and roadmap for founders chasing real traction. Jeanette Renshaw of GrowthX gave the audience a gut-check question:…
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Elevate Ventures broke the news in on Monday, July 7, 2025.
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