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e& explores hyper-personalisation in airport advertising - Campaign Middle East

Summary by Campaign Middle East
E& has launched a hyper-targeted digital advertising campaign at Dubai International Airport (DXB), leveraging JCDecaux’s advanced targeting technology to engage travellers in real time. The campaign promotes a data roaming package for UAE passengers heading to Saudi Arabia, ensuring that the right audience receives the message at the right moment. Using Dubai Airport’s flight information […] The post e& explores hyper-personalisation in airport…
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e& explores hyper-personalisation in airport advertising - Campaign Middle East

E& has launched a hyper-targeted digital advertising campaign at Dubai International Airport (DXB), leveraging JCDecaux’s advanced targeting technology to engage travellers in real time. The campaign promotes a data roaming package for UAE passengers heading to Saudi Arabia, ensuring that the right audience receives the message at the right moment. Using Dubai Airport’s flight information […] The post e& explores hyper-personalisation in airport…

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Campaign Middle East broke the news in on Friday, March 28, 2025.
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