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DTC footwear brand Vivaia opens first US store

Summary by retaildive.com
The 900-square-foot space located in New York City’s SoHo neighborhood follows a brief pop-up in that location late last year.

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DTC footwear brand Vivaia opens first US store

The 900-square-foot space located in New York City’s SoHo neighborhood follows a brief pop-up in that location late last year.

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retaildive.com broke the news in on Tuesday, April 8, 2025.
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