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‘Disrespectful to Aryabhata’: Hindu Group Sends Legal Notice to Amazon India Over New Ad

Amazon India’s latest marketing campaign for its quick-commerce platform “Amazon Now” has sparked controversy, with a Hindu organisation accusing the company of insulting the legacy of ancient Indian mathematician and astronomer Aryabhata. The campaign, which featured a man dressed as Aryabhata appearing at public events in cities like Ahmedabad, Mumbai and Bengaluru, initially created curiosity online. Social media users speculated about the my…
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theobserverpost.com broke the news on Saturday, June 13, 2026.
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