US EditionDispatch: Scenes From The Swatch Museum
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Dispatch: Scenes From The Swatch Museum
A few months ago, I took the train from Geneva to Biel to visit Swatch for a tour through the brand's Sistem51 movement factory and was thoroughly impressed by the operation. As a bonus, I was delighted to learn that the Swatch Museum was located just steps away from Swatch's corporate headquarters, itself just a brief walk from my outpost of the Biel Courtyard Marriott. Cité du Temps houses both Swatch and Omega museums and connects to Swatch …
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