Disney to go after password sharing ‘in earnest,’ CEO warns
- Disney CEO Bob Iger announced the company will enforce its password-sharing measures “in earnest” starting in September, following a limited rollout in June.
- The subscriber agreement states that accounts can only be shared within a household, defined by devices connected to the primary residence.
- If a device is flagged outside the household, users must either pay for a new subscription or an extra membership fee.
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