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The Urge To Surge: Pricing Strategies Old, New, and Constant, What the Disney Surge Pricing Strategy Really Means - An Editorial By LW Ghost

Summary by thatparkplace.com
There’s a great hullaballoo going on about the Disney news that park admission prices may implement a “new” “Surge Pricing” formula designed to follow crowd patterns, making the cost of tickets go UP when demand is high (and, the implication—ONLY an implication with ZERO actual statement of this) and, go DOWN when demand is slack. The post The Urge To Surge: Pricing Strategies Old, New, and Constant, What the Disney Surge Pricing Strategy Really…

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DisneyDining broke the news in on Friday, February 28, 2025.
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