US EditionNew Coca-Cola X Star Wars Campaign Celebrates Togetherness
GLOBAL, JUN 26 – The campaign features 30 collectible Star Wars-themed Coca-Cola cans and bottles with an AR experience for fans to create and share hologram messages, celebrating fandom and a 70-year Disney-Coca-Cola partnership.
- On July 7, 2025, Disney and Coca-Cola launched the 'Refresh Your Galaxy' campaign featuring 30 collectible Star Wars cans and bottles with an AR hologram experience.
- This campaign builds on the 70-year partnership between Coca-Cola and Disney and celebrates Star Wars fandom by blending nostalgia with new technology.
- Exclusive bottles with Aurebesh designs and character-inspired colors are sold only at Star Wars: Galaxy's Edge in Disneyland and Disney World for a limited time.
- Coca-Cola’s global VP Islam ElDessouky said fans 'played with all aspects' of the campaign and that it was designed to respect and delight the community.
- The campaign’s QR codes unlock the Holocreator AR experience, allowing fans to create hologram messages, reflecting Star Wars’ cultural impact and fan engagement across generations.
25 Articles
25 Articles
Coca-Cola's New 'Star Wars' Campaign Is A Love Letter To The Franchise's Loyal Fans
Courtesy of Coca-ColaThe Star Wars franchise has set its sights on a new galaxy — and it’s ultra refreshing. The Disney-owned series announced its latest interactive campaign, which celebrates all things Star Wars fandom, in collaboration with Coca-Cola. In a promotional video shot for the new “Coca-Cola x Star Wars: Refresh Your Galaxy” partnership, Darth Vader is seen marching into a movie theater, where he interacts and spars with Star Wars s…
One Sip to Save the Galaxy: Coke Goes Star Wars in the Most Fun Way
Coca-Cola and Star Wars are joining forces in an exciting new campaign: Coca-Cola x Star Wars: Refresh Your Galaxy. This global initiative is more than just a product launch. It’s a heartfelt tribute to fans and the powerful connections they form through shared passions. With roots going back to 1955 when Coca-Cola became part of the Disneyland experience, the collaboration between Coca-Cola and Disney is nothing new, but this campaign takes the…
I just got a first look at Coca-Cola’s new Star Wars cans and AR holograms — and both are cooler than you’d expect
Coca-Cola and Star Wars teamed up to design a collection of 27 limited-edition character cans and an AR experience that lets you record your own hologram-style message. I got to check out both up-close, and here's what you can expect.
Park-Exclusive Galaxy's Edge-Inspired Coca-Cola Bottles Land at Disneyland Resort
Last month, Laughing Place had a chance to check out the brand new, limited-edition Star Wars Coca-Cola packaging at a media event at Disneyland. Now, the three park-exclusive designs have arrived at the resort. What’s Happening: Coca-Cola’s newest Star Wars collaboration has arrived at Disneyland Resort, bringing with it two...
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