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CTV Connect 2025: Key Takeaways from the Industry's Leaders

Summary by Cynopsis Media
Tuesday March 18, 2025 CTV Connect 2025: Key Takeaways from the Industry’s Leaders By E.B. Moss Connected TV (CTV) is no longer the future—it’s the present. Over two packed days at CTV Connect, media leaders, brand marketers, and tech innovators gathered to cheer the industry’s opportunities and address the obstacles, from transparency and measurement gaps to AI-driven ad buying and the growing intersection of streaming and e-commerce. With maj…
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CTV Connect 2025: Key Takeaways from the Industry's Leaders

Tuesday March 18, 2025 CTV Connect 2025: Key Takeaways from the Industry’s Leaders By E.B. Moss Connected TV (CTV) is no longer the future—it’s the present. Over two packed days at CTV Connect, media leaders, brand marketers, and tech innovators gathered to cheer the industry’s opportunities and address the obstacles, from transparency and measurement gaps to AI-driven ad buying and the growing intersection of streaming and e-commerce. With maj…

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Cynopsis Media broke the news in on Tuesday, March 18, 2025.
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