I Tried Cracker Barrel's New Menu Items. The Food Was Tasty, but the Chain Still Has Work to Do.

I tried Cracker Barrel's new menu items. The food was tasty, but the chain still has work to do.

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I tried Cracker Barrel's new menu items. The food was tasty, but the chain still has work to do

The author is seen standing outside the Cracker Barrel in Sterling, Virginia. Alex Bitter/BI Cracker Barrel is trying to win back diners with changes to its menu and restaurants. The chain has introduced several new dishes, from pancake platters to foil-wrapped "campfire" meals. I went to a…

Cracker Barrel Straddles the Fence Between the Past and Future - The Food Institute

Cracker Barrel is attempting to modernize its brand with sleeker decor, streamlined retail, and booze on the menu. CEO Julie Felss Masino faces the challenge of evolution without eroding identity.