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Consumers | 80% of South Africans participate in loyalty programmes
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Consumers | 80% of South Africans participate in loyalty programmes
Consumers | 80% of South Africans participate in loyalty programmes Thandeka.Mthethwa Fri, 08/08/2025 - 10:29 JOHANNESBURG - Eight out of every 10 South Africans are part of a loyalty programme - or even multiple programmes.Marketing platform, Everlytic analysed over six billion emails sent last year to compile their latest Loyalty Effect study. Everlytic CEO, Zane Green, spoke to eNCA.
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