Coinbase Considered, Decided Against Michael Saylor’s Bitcoin Buying Strategy
- On May 9, Coinbase CEO Brian Armstrong revealed the company considered but rejected a Michael Saylor-style Bitcoin treasury strategy in 2025.
- This decision resulted from concerns about cash flow risks and potential threats to Coinbase's core exchange business stability.
- Despite holding approximately $1.3 billion in crypto assets, mostly Bitcoin, Coinbase continues to prioritize financial stability over aggressive Bitcoin accumulation.
- Brian Armstrong revealed that during the past 12 years, there were several instances when the idea of allocating 80% of their balance sheet specifically to Bitcoin crossed their minds.
- Coinbase’s measured approach stands apart from the increasing number of businesses integrating Bitcoin into their portfolios in 2025, highlighting varied strategies in managing digital assets across the corporate landscape.
13 Articles
13 Articles
Coinbase CEO Brian Armstrong says he plans to make it the top financial service app in the world
Brian Armstrong said this week that Coinbase is building to dominate the entire finance industry, not just crypto. During the company’s earnings call on Thursday, the CEO told analysts that within five to ten years, he wants Coinbase to be the number one financial services app on the planet. Brian wants to take on retail, businesses, institutional clients, and developers. His bet? That everything people do with money will eventually happen on cr…
Bitcoin Treasury Dilemma: Why Coinbase Chose Against Strategy-Like Approach
Coinbase, the largest US cryptocurrency exchange, considered adopting a Michael Saylor-like Bitcoin strategy for its treasury but ultimately decided against the approach due to risk concerns. According to Bloomberg, Coinbase CEO Brian Armstrong revealed on May 9 that the company contemplated allocating 80% of its balance sheet to Bitcoin on multiple occasions over the past 12 years. Armstrong explained that this decision was driven by concerns a…
Coinbase Deliberated Saylor-Inspired Bitcoin Strategy Before Deciding Against It: Bloomberg
Coinbase contemplates adopting a strategy similar to Michael Saylor’s Bitcoin approach but ultimately decides against it. Cryptocurrency exchange Coinbase recently revealed that they had explored the idea of following a Bitcoin strategy akin to that of MicroStrategy’s CEO, Michael Saylor. Saylor made headlines by converting a substantial portion of his company’s cash reserves into Bitcoin, a move that has significantly paid off due to the crypto…
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