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Mexico Reduces Taxes on Soft Drinks After Reaching an Agreement with Coca-Cola to Reduce the Sugar Content of Its Beverage by 30%.

MEXICO CITY (AP) — The Mexican Congress approved a tax cut on so-called "light" beverages early Friday after reaching an agreement with the industry in which Coca-Cola pledged to…

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MEXICO CITY (AP) — The Mexican Congress approved a tax cut on so-called "light" beverages early Friday after reaching an agreement with the industry in which Coca-Cola pledged to…

·Calhoun, United States
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Lean Left

The Mexican Coca-Cola Industry reported that it committed to the Mexican government to reduce the brand's soft drinks calories by 30 percent in a phased manner, starting with larger presentations, to ensure that, at least, all family presentations are covered within a maximum time of one year.

·Mexico
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The Chamber of Deputies accepted this Thursday that, the rate of the Special Tax on Production and Services (IEPS) for sweetened drinks with non-caloric sweeteners, in “light” or “zero” presentations, be 1.5 pesos per litre and not 3.08 as foreseen in the opinion of the Finance Commission. This happens after the Government of Mexico reached an agreement with the cooling companies. Patricio Caso Prado, representative of Coca-Cola, said that it of…

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The US giant Coca Cola announced this Friday a major change in the recipe for their drinks in Mexico.The company will reduce 30% the sugar level in its soft drinks for the Mexican market after negotiating the reduction of a new tax on other products in its portfolio, said Friday the government of President Claudia Sheinbaum.The company, with the largest participation in the Mexican beverage market, also agreed to lower the prices of its sugar-fr…

·Costa Rica
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I know that it's "double good" that the coolers have agreed to reduce 30% of heat ace to soft drinks.

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PHOTO: LAURA ISLAS MERCA2.0 The most recognized brand of soft drinks in Mexico, Coca-Cola, announced a significant change in its product strategy: it will reduce the caloric content of its drinks by 30%, starting with the largest presentations. This measure arises as part of an agreement with the Ministry of Health, in response to the new design of the Special Tax on Production and Services (IEPS) approved by the Chamber of Deputies. READ ALSO.

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Revista Merca2.0 broke the news in on Friday, October 17, 2025.
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