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Local Businessman Suing Chris Brown for Trademark Violations over World Tour Name

MIAMI-DADE COUNTY, FLORIDA, JUL 30 – Breezy Swimwear alleges Chris Brown's tour branding infringes its trademarks, causing consumer confusion and harming the female empowerment-focused brand's reputation.

  • Miami-Based Breezy Swimwear filed a trademark infringement lawsuit on July 30, 2025, against Chris Brown and Live Nation over Brown's Breezy Bowl XX tour name and merch.
  • The suit arose because Brown's tour and merchandise use the 'Breezy' and 'Breezy Bowl' names, which Breezy Swimwear has used since 2018 and for its annual Miami swimwear runway show since 2023.
  • Breezy Swimwear claims Brown’s use causes consumer confusion, especially since Brown hosts afterparties at the same Miami nightclub where Breezy Swim's events occur and sells swimwear as tour merch.
  • Attorney John Hoover emphasized that fame does not grant celebrities the right to infringe upon or replace the names of small businesses, and he has called for a jury trial to defend Breezy Swimwear’s brand identity.
  • The lawsuit seeks an injunction blocking Brown from using Breezy trademarks, destruction of infringing merchandise, monetary damages, and highlights ongoing legal challenges surrounding Brown’s tour.
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TMZ broke the news in Los Angeles, United States on Wednesday, July 30, 2025.
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